Journal of Creativity and Business Innovation ( abbr. Journal CBI, JournalCBI ) bridges creativity to business innovation. Always state-of-the-art. Keywords of research: creativity, innovation, creativity management, creativity platform, creative entrepreneurship, innovation management, creative approaches to business, creative business strategy. A Conceptual Framework for Innovation and New Business Opportunities in the Post-Pandemic Period by Ulrich Lichtenthaler, artificial intelligence, coronavirus crisis, COVID-19 pandemic, customer experience, digital transformation, growth.