Journal of Creativity and Business Innovation ( abbr. Journal CBI, JournalCBI ) bridges creativity to business innovation. Always state-of-the-art. Keywords of research: creativity, innovation, creativity management, creativity platform, creative entrepreneurship, innovation management, creative approaches to business, creative business strategy. ​Algramo Case: Between Social Innovation and Shared Value Authors: Danguolė Ozeliene, Laima Paraukiene, Nida Macerauskiene, Danute Rasimavičiene. Keywords: social innovation, social problems, shared value, social entrepreneurship, sustainable business model.